The Power of Analog in a Digital World
I was catching up on marketing guru Seth Godin’s blog today. As I sit here contemplating the addition of an iPad to my collection of Apple gadgets that keep me hooked up and linked in, a couple of things Seth said really struck me.
Building your success on being more in sync than everyone else is a sharp edge to walk on. You’ll always be near the edge of perfect sync, but never there.
The alternative is to be a lot out of sync.
People who are way out of sync with the digital maelstrom of the moment aren’t always bad followers. They might be great leaders.
The incredible surplus of digital data means that human actions, generosity and sacrifice are more important than they ever were before.
A pretty powerful endorsement of keeping at least one foot grounded in the analog when so much else about our lives is digital. When was the last time you sent someone a hand-written note instead of an email? When did you last turn off your iPhone to spend a few uninterrupted hours with a friend or loved one?
I love gadgets as much as the next nerd and the digital world is fun and engaging and often productive. But an online rose doesn’t smell sweet at all and your iPad can’t give you a hug. Food for thought.
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My name is Angela Eloise and I am a freelance writer. That sounds as if I am copping to an addiction. I am. In addition to writing this blog, I also write a column about social media and I am at work on a series of essays that I hope to see in print some day. Cloud of Chaos was born from my desire to dance with the absurdity of life, to create a space where I could write and share all of the gorgeous, fun, snarky deliciousness I find spinning around me every day. What does a spinning cloud of chaos have to do with writing? Everything, as it turns out.
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